Subaru Rally Team USA Announces Royal Purple Partnership

Colchester, VT (May 5, 2014) – Subaru Rally Team USA announced today they have joined forces with premium synthetic lubricant manufacturer Royal Purple in a multi-year agreement. The team, managed by Subaru technical partner Vermont SportsCar, will begin to utilize Royal Purple products in each of their factory Rally and Rallycross teams. Subaru Rally Team USA has won the Rally America National Championship seven of the last eight years with drivers Travis Pastrana and David Higgins, and now also fields a two-car effort in the burgeoning Red Bull Global Rallycross Championship with drivers Bucky Lasek and Sverre Isachsen.

“We are excited to begin working with Royal Purple,” explains Lance Smith, Owner and President at Vermont SportsCar. “A technical partnership with a brand like Royal Purple, who has a deep understanding of the demands of motorsports, is a positive move for our team and we all look forward to the performance gains they will give us across all our racing efforts.”

Royal Purple produces a wide range of high performance racing lubricants and has a strong heritage within motorsports. Vermont SportsCar will immediately begin testing and working with the full spectrum of Royal Purple products at both their in-house engine dyno as well as in the Rally America and Red Bull Global Rallycross competition series.

“We are looking forward to our partnership with the Subaru Rally Team USA, and welcome the opportunity to demonstrate our product’s ability to outperform in their rally cars across two strong racing series in 2014,” said Bryan Yourdon, Royal Purple President.

Subaru Rally Team USA will be hard to miss in 2014 with the Redbull Global Rallycross Championship recently announcing NBC as their 2014 network partner. Nine of the ten rounds will air on NBC, with re-runs airing on NBC Sports Network (NBCSN). The RedBull Global Rallycross event at the ESPN X Games in Austin, Texas will air on ESPN. Meanwhile, all rounds of the team’s title defense in the Rally America National Championship will be broadcast on NBCSN and the team’s popular Launch Control documentary web-series is back for a second season, with episodes airing every other Wednesday beginning this month!

About Subaru Rally Team USA
Subaru Rally Team USA is managed by Subaru technical partner Vermont SportsCar and proudly supported by Subaru of America, Inc., Subaru Tecnica International (STI), Royal Purple, Method Race Wheels, RECARO, PIAA and Race Proven. Vermont SportsCar is based in Colchester, Vermont.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit

About Royal Purple
Royal Purple is the world’s leading lubricant company: The Performance Oil That Outperforms. Its product portfolio includes a complete line of premium synthetic lubricants and performance chemicals for automotive, commercial trucking and industrial applications. With its proprietary Synerlec® technology serving as the cornerstone for most of the company’s products, Royal Purple lubricants excel in head-to-head performance tests by outperforming the competition. For additional information about Royal Purple, visit or call toll-free 888-382-6300. Like us on Facebook and follow us on Twitter.

Vermont SportsCar    85 Gonyeau Rd. Milton, Vermont 05468 | Telephone: (802) 655-3533 | Fax: (802) 655-6693 |


Photography: Lars Gange -